Digital Marketing Services
Most businesses do one of these well. Doing all three is how growth compounds — and that's what I handle while you run the business.
See How It WorksHow Digital Marketing Fits
Digital Marketing is available as Power-Up Add-ons (Email Campaigns, SEO Intelligence) on top of a GirschWorks website subscription, or standalone if you already have a site you're happy with. Either way, the same person handles all of it. If you outgrow off-the-shelf tools and need a custom build, that's the Custom Software pillar.
Email, search, and Google Maps. Together they cover almost every way a new customer finds you online — and every way you stay in front of the ones you already have.
Stay in front of customers who already know you.
Branded campaigns I write, design, and send for you. Your list grows through opt-ins on your site. Compliance and deliverability are mine to worry about.
What's included
New customers find you before they find your competitors.
Google understands what your business does and ranks you for the searches that bring in actual customers. Your competitor is relying on luck. You're not.
What's included
Half of local searches start on Google Maps.
If your profile is incomplete or outdated, the customer keeps scrolling. I keep yours complete, active, and the first thing they see when they search.
What's included
Real Numbers From a Recent Client
99.6%
Email deliverability rate
20.7%
Click-to-open rate — about 3× the industry average
+8,000
New subscribers in 2 months (12,000 to 20,000)
Numbers from a Northeast Ohio client's email program after I took over from their previous agency. Organic list growth through website opt-ins — no purchased lists, no spam, no shortcuts. See their live site.
Free consultation. What does growth look like for you?
More foot traffic, more inbound calls, more bookings, more email opens — we name the number that matters.
Email setup, SEO optimization, Google Business Profile cleanup. The foundation work most people skip.
Once it's in place, everything else compounds on top of it.
Monthly campaigns, ongoing optimization, monthly reports.
You see results — the numbers, the names, the bookings — and decide what to do next.
Most agencies do marketing. A few also build sites. Almost none also build custom software when your business needs it.
I'm a web developer, a software developer, and a digital marketer. Same person, all three. Your strategy stays connected because there's only one strategist.
Call, text, or email me. No ticket system. No account manager translating your request.
Changes happen in 24-48 hours, not two weeks.
Email sends through the same engine I built for every client. I know exactly what it does and why.
No third-party platform deciding to raise your price or shut down.
Most small businesses don't need an agency. They need someone who shows up, knows their business, and treats their growth like it matters. That's the job.
Straight answers, before you have to ask on a call.
Yes. Digital marketing is available two ways — as Power-Up add-ons (Email Campaigns, SEO Intelligence) when you also have a GirschWorks website subscription, or standalone if you already have a site you're happy with. Either way, I work with what you have.
Email shows results in the first send — open rates, click rates, replies, bookings. SEO is slower — meaningful local-search movement typically takes 3 to 6 months. I tell you that up front because the wrong answer kills trust.
Even better — I'll pick up where you left off. Most owners are running pieces of this already (a Mailchimp list they're behind on, a Google Business Profile they claimed but haven't touched). I take it over without making you start from scratch.
Not yet. I focus on the channels that compound for free — organic search, email, and Google Business Profile. When you're ready for paid traffic, I'll connect you with a paid-ads specialist I trust. I'd rather refer than do it badly.
The best marketing is the kind your customers don't notice — they just keep showing up.
Free consultation. Tell me where the gap is — Google, email, foot traffic, all of it. I'll tell you what to fix first and what it would look like to have someone handling it for you.